Introducing Campaign's State of the Nation report

With 2026 just over the horizon, Campaign took a temperature check on the industry to see how we're doing today and how we can get better in the year ahead. More than a dozen execs spoke about everything from Canada on the world stage to DEI, purpose and, of course AI. One clear message emerged: To unlock its full potential, Canada's marketing industry must choose boldness over fear and ambition over incrementalism.

by David Brown and Chris Powell